Capital One
Services
Art Direction
Marketing Materials
Client
Capital One
Location
Richmond VA
Year
2020
Info
Led the design and development of rewards-based communications for Capital One, creating engaging, customer-facing materials that promoted loyalty programs and enhanced user participation. Work included concepting and executing digital and print assets that clearly communicated program benefits while aligning with brand standards.In addition to external campaigns, developed internal communications to support employee engagement and program awareness. Deliverables included retractable banners, posters, and a range of print collateral designed for clarity, consistency, and visual impact across corporate environments.





